My husband created Juci Roots for me when years of hiding and covering damage planted deep roots of self-doubt and low self-worth. I believed the world when it said I wasn’t beautiful or wanted, but he was determined to prove me wrong. As my hair and skin transformed, so did I—I learned to care for myself, silence the negativity, and embrace myself, inside and out. Now, I share Juci Roots to help others who feel hopeless about their natural beauty, just as I once did. No more struggling—just real, visible transformation. Real beauty is reclaimed with time, the right mindset, and self-belief.

At Juci Roots, we believe that nature provides everything needed to nourish and heal. Our formulations are 100% plant-based, using only the finest ingredients straight from nature. We’ve discovered that a few, carefully selected ingredients can go a long way. Our products are crafted with shea butter, olive oil, coconut oil, jojoba oil, Jamaican black castor oil, sweet almond oil, apricot oil, spearmint essential oil, lavender essential oil, vitamin B-7 (biotin), cocoa powder, bamboo powder, turmeric, bentonite clay, rosehip essential oil, coconut sugar, paprika, baobab powder, and lemongrass essential oil.

We take pride in our transparency—what you see on the label is exactly what’s inside. We never use harmful chemicals, artificial preservatives, or parabens, and we never will.

All of our formulations are raw and cold-processed, meaning we never use heat that could compromise the natural potency. By keeping vitamins and nutrients intact and alive, we have solved real hair and skin challenges—like thinning hair, breakage, eczema, dryness, and irritation. Our products have restored vibrant, growing hair, healed damaged skin, and addressed issues like dandruff, bald spots, and chemical damage. You can trust that we have the solutions you need to achieve healthy, glowing skin and thriving hair.

We use glass packaging to ensure that you are receiving the cleanest, greenest, most potent formulas we have to offer. By using glass, we can minimize leaching of harmful chemicals going into the products, and into you. You can also recycle, or reuse the packaging as you see fit. This is our way of staying eco friendly, and making sure we do our part for Mother Earth.